Times Square #LightUpmMBC Live Ad

Since 2023, I managed the Times Square 10-second spot ad for #LightUpMBC, a campaign to educate, raise funds, and shine a light on the critical need for Stage 4 Metastatic Breast Cancer research. #LightUpMBC Live is a virtual event filled with incredible patient stories, celebrity guests, and hope that research will light the way to a cancer-free future. This ad features two full days before National Metastatic Breast Cancer Awareness Day.